Helen Tang’s practice focuses on regional trademark prosecution work, strategic planning and management of international trademark portfolios; providing advice on protection and enforcement of intellectual property rights, trademark oppositions and revocations; trademark audits, licensing and acquisitions.

Helen has represented multinational and Asia-based clients in a wide range of industries, including F&B, fashion, cosmetics, entertainment, personal care products, sports and leisure, pharmaceuticals, electronics and industrial designs.

Helen previously served as a senior solicitor with the Intellectual Property Department of the Hong Kong Government and was closely involved in the drafting and passage of the current Hong Kong Trade Marks Ordinance.

She graduated from the University of Melbourne obtaining an L.L.B. and B. Comm and was admitted as a solicitor in Hong Kong, England and Wales, and Victoria, Australia.

Helen was the President of The Hong Kong Institute of Trade Mark Practitioners from 2011 to 2013 of which she remains a Council Member.  She is presently a member of the Trade Marks Committee of the Asia Patent Attorneys Association (Hong Kong Group) and a member of the Licensing Executives Society of China, Hong Kong Sub-Chapter.

Helen also serves on the International Trademark Association’s Commercialization of Brands Committee.

Helen speaks fluent English and Chinese (Cantonese, Mandarin and Shanghainese).

Helen has been recognized as a leading practitioner since 2007, by publications such as IP Stars, World Trademark Review 1000, Chambers, and Asialaw Leading Lawyers.

– World Trademark Review 1000